Using a premium SMS message to make a donation to an Australian charity across all networks may become a reality – more than 10 years after the scheme took off in the UK and the US –  thanks to an upcoming new trial. Australia’s top telcos have joined together for a 12 month pilot program of a Premium SMS message for charity donations and they are calling for Expressions of Interest from Australian charities to participate. Co-ordinated by a working group brought together by Telco Together Foundation, which includes representatives from Telstra, Optus, Vodafone and mobile engagement provider, OpenMarket, the pilot will involve up to 15 registered charities and will begin … Continue reading Charities To Get Donations via premium SMS message