The registration of the Mobile Premium Services Industry Code will enhance consumer confidence and assist in stamping out rogue content providers who fail to meet required standards of transparency and accountability to customers, the Chief Executive Officer of the Australian Mobile Telecommunications Association, Chris Althaus, said today. The Australian Communications and Media Authority announced the registration of a new Code this week. The Code, which has legal force from July 1, 2009, sets out detailed rules covering a range of important matters including procedures to be followed for subscribing to premium SMS services; the banning of advertisements targeted at children under 15; strict rules about how advertisements (and charges) are … Continue reading Mobile Industry Welcomes The ACMA’s Registration of new Mobile Premium Services Code